Alin Grigoras
Chief Marketing Officer
Octorate | OctoTable | OK Home
SOS Traslochi
About Cristian Pop and SOS Traslochi
Cristian Pop is an experienced entrepreneur in the moving and logistics industry who founded SOS Traslochi to provide professional national and international moving services. With years of expertise in handling complex relocations, Cristian recognized the need for a modern digital presence that could streamline the quote process while showcasing his company’s professional capabilities to potential customers across Italy and beyond.
The Challenge
SOS Traslochi operated as a traditional moving company without any digital presence. Cristian needed a complete brand identity and website that could compete in the modern market where customers expect instant quotes and professional online experiences. The main challenge was creating a system that could automatically calculate complex moving costs based on distance, volume, and various service options.
What I Did
I created SOS Traslochi’s complete digital identity from scratch, starting with a new logo and brand colors that reflect professionalism and reliability. The design combines dynamic elements with reassuring tones to build trust with customers who are planning important life transitions.
The website’s most innovative feature is the automated quote system I developed. This complex tool calculates distances in kilometers, volumes in cubic meters, and corresponding prices automatically. Customers can input their moving details and receive instant estimates, eliminating the need for multiple phone calls and speeding up the decision process.
I also created comprehensive SEO optimization targeting moving-related searches across Italy. The content strategy focuses on both local and national moving services, helping potential customers find SOS Traslochi when searching for professional moving companies.
The Results
The new website positions SOS Traslochi as a modern, professional moving company that understands customer needs. The automated quote system has revolutionized how the business handles inquiries, allowing customers to get instant estimates while reducing administrative work for the team.
I designed the site to clearly explain different moving services, from local relocations to international moves. The professional branding extends beyond the website to business cards, marketing materials, and branded company uniforms, creating a cohesive professional image.
The SEO optimization helps SOS Traslochi appear in search results when people look for moving services in their area. The website works perfectly on mobile devices, which is important since many people search for moving companies while planning relocations from their phones.
Key Features: Automated quote calculation system, professional branding materials, mobile-optimized design, SEO-focused content, service explanation pages, contact integration
Project Description
Cristian Pop
December - January 2025
Complete website creation, branding, and automated quote system development